Ageing Asia Leadership Workshop New Zealand:
The Business & Art of Human Happiness for Seniors – Re-inventing Seniors Care for Asia Pacific
Date: 14 Febuary 2013
Country: Palmerston North City, New Zealand
Workshop Venue: Palmerston North Convention Centre, New Zealand
Led by: Prof Dr Hans Becker, Chairman, Humanitas Foundation, The Netherlands
Event Partner: Palmerston North City Council
![]()
The Ageing Asia Leadership Workshop with Professor Dr. Hans Becker is a customized full-day industry programme that has been attended by over 400 delegates to date. This inspirational ageing industry training programme will allow delegates to learn how to:
• Succeed in the business of seniors care and age-friendly housing
• Build innovative housing models that enable ageing in place and options for delivery of care
• Enable changing mindsets and attitudes towards delivery of seniors housing and care
Palmerston North City Council has specially invited Dr Hans Becker, Chairman, Humanitas Foundation, The Netherlands, and ‘Founder’ of the ‘Apartments for Life’ concept in Rotterdam to deliver this programme.
Benefits of Ageing-in-place ‘Apartments for Life’ for New Zealand
• Identify an affordable housing and care solution for New Zealand’s ageing population
• Address the ageing-in-place needs of 1 million New Zealander’s aged over 60 by 2020
• Avoid and delay high care assisted living by encouraging healthy ageing
• Enable seniors to care for them selves and live independently
• Save billions in costs of building more hospitals and high care assisted living facilities
The Progamme provides participants with an opportunity to gain theoretical and practical knowledge about why Humanitas’ highly successful seniors housing projects continue to deliver high occupancy, demand for new units, resident happiness, staff retention, volunteers, donors and most of all, an extremely healthy balance sheet for a seniors housing development with an annual turnover of 100 million Euros.
As part of programme, Dr Becker will also be joining participants in a private tour as he shares his expertise with interactive discussion sessions at key seniors living developments. Tickets are limited, remember to book your ticket when you register.

• Seniors living real estate development
• Business management
• The key factor to success lies it the philosophy of the ‘Yes Culture’
• Seniors operation & care
• How to succeed in the business of seniors care and age-friendly housing
• How to build innovative housing models that enable ageing in place and options for delivery of care
• What is the art of human happiness for seniors
• What are the changing mindsets and attitudes towards delivery of seniors housing and care
• Ways to create happier living environments for seniors that improve health, longevity and independence
• How to relate concepts with real life case-studies from Humanitas: Developing, managing and operating sustainable seniors housing
• Government & NGO (Health, Community, Housing, Aged Care)
• Senior care (nursing home) operators
• Retirement village developers
• Residential property developers
• Doctors, nurses and managers of health and senior care facilities
• Design, project and property consultants
• Academics: Gerontologists
Pioneer of the ‘Ageing in Place: Apartment for Life model’ in The Netherlands, Dr Becker has successfully used his model and philosophy of human happiness to revolutionise the social and commercial perception of nursing homes. His non-profit foundation manages 1,700 apartments, delivering an annual turnover of 100 million Euros.
Like climate change, the challenges of the ageing population and the needs of seniors need to be addressed. The time is now for an Al Gore equivalent in the ageing sector. Dr Becker’s philosophy of human happiness for seniors, his management experience and success in changing the approach towards seniors living at Humanitas makes him the ideal candidate to take on this challenge.
Champions speak
‘Older folk need the same things to be happy as everyone else: They want to mingle with friends, dine in cafes, eat apple pie or have a drink in the bar. They love going to the hairdresser, playing bridge, spending time with grandchildren or participating in volunteer work.’
Source: The Straits Times, 4 February 2012
Click here to view PDF